Kendrick Lamar is involved in a $40 Million dollar bidding war for his new publishing deal –

Kendrick Lamar is embarking on something that no other rapper in history has. Kendrick and his managment team/label Tod Dawg Entertainment are currently going over multiple publishing deal fers ranging from $20 to $40 Million dollars.

Currently the grammy winning rapper has a publishing deal with Warner/Chappell Music and it is about to expire.

Kendrick’s rap career has already gained him 7 grammy wards and over 9.5 Million albums sold. Men lie Women lie, but numbers dont and Kendricks resume is speaking volumes for him.

As right now no choice has been made by Kendrick, but we hear one will be coming soon. Congrats are in order for Kendrick this is definitely major for Hip Hop.